Obssido is a cutting-edge app designed to connect investors with promising projects while giving business owners access to potential funding opportunities. To introduce the platform to its target audience, we created a series of promotional motion graphics videos. The videos highlighted how the app simplifies investment matchmaking and presented its unique value proposition in a clear, engaging, and visually appealing format. With sleek animations and a professional voice-over, the content was designed to capture attention quickly and inspire confidence in the platform’s reliability.
Challenges:
Explain a complex, two-sided platform (investors and business owners) in under 60 seconds.
Create visual metaphors to simplify abstract financial and business concepts.
Balance professionalism with creativity to appeal to both corporate and entrepreneurial audiences.
Objectives:
Educate viewers about the app’s functionality and benefits.
Position Obssido as an innovative, trustworthy platform for investment opportunities.
Drive downloads and registrations through engaging, polished content.
Discovery & Scripting: Worked with the client to identify key pain points and transform them into a concise, compelling script.
Visual Language: Developed a motion graphics style that blends minimalism with vibrant accents to reflect innovation.
Animation: Built smooth transitions and dynamic iconography to illustrate how investors and businesses connect on the app.
Voice-over: Commissioned a professional narration to guide the storytelling and reinforce clarity.
Final Polishing: Synced visuals with audio, adjusted pacing, and applied branding to match Obssido’s identity.
